Our Theory of Change

De-stigmatise menstrual and sexual reproductive (MHH & SRH) health at a household, community and ecosystem level

Creating safes spaces for menstruators and the wider community for uninhibited conversations around MHH & SRH, gaining credible knowledge and access to tele-healthcare via PeriodShala and Hello Saathi

Mentoring high potential leaders and start-ups via The Period Fellowship and PeriodPreneurship

Innovating evidence-based approaches to normalise MHH & SRH in highly marginalised groups via The Period Lab

Creating safes spaces for menstruators and the wider community for uninhibited conversations around MHH & SRH, gaining credible knowledge and access to tele-healthcare via PeriodShala and Aarogya Saathi

Mentoring high potential leaders and start-ups via The Period Fellowship and PeriodPreneurship

Innovating evidence-based approaches to normalise MHH & SRH in highly marginalised groups via The Period Lab

Advocating for their needs and making informed choices around beliefs, practices and MHH & SRH products

Participating in school, the workforce and societal activities equitably

Prioritising their MHH & SRH, self-care and health-seeking behaviour

Improving their menstrual hygiene practices (SDG 6.2)

Experiencing supportive environments where they can seek support from men and community members during menstruation

Gaining access to a stronger menstrual health ecosystem with greater advocacy for ending menstrual stigma

Improved health and
wellbeing of menstruators

Reduced
gender inequity

Our Beneficiaries & Partners

Our mission is underpinned by a desire to see sustained behaviour change within a community. We develop rigorous monitoring and evaluation (M&E) frameworks in consultation with Nilekani Philanthropies and consultants from IIM Bangalore to ensure that we create meaningful impact for marginalised menstruators over the long-term.

Marginalised Groups

Menstruators, men and adolescents living in low-income or rural communities communities
Sex Workers
LGBTQ
Differently-abled People

Enablers

Teachers & Frontline Workers (AAAs)
Community Leaders
Governments & Institutions

MHH & SRH Ecosystem

High potential future leaders
NGOs or community-based organisations

Creating a Movement

To date, the number of menstruators and influencers we’ve reached in marginalised communities across India.
Hover over each beneficiary to view our 2025 impact goals.

203,540

2,500,000

Adult & adolescent menstruators

10

States

10

States

749

Men
& Boys

300,000

Men
and Boys

680

Community
influencers

2000

Community
influencers

26

Swasthya
Saheli

300

Swasthya
Saheli

23

Period
Fellows

150

Period
Fellows

2

PeriodPreneurs

50

PeriodPreneurs

Discover Our Impact

Where We Work

Impact Story

“Our toilet doesn’t have a latch so we’re afraid anyone can come in! The lights don’t work properly, the toilets are dirty and don’t function. There are no dustbins for us to dispose of our sanitary pads and it’s right next to the boy’s toilet. We ask our friends to wait outside for us.”

During a PeriodShala session with Junior High School students in Bhopal, Priyanka, a 2019 Period Fellow listened as two adolescents shared their fear around using the girl’s washroom. Priyanka was surprised as Riya in 6th standard shared an instance where one of the boys opened the toilet door unknowingly -

It made her feel so embarrassed and ashamed, she stopped going to school for the next 12 days. Kalki in class 7th chose to skip school or she’d have to carry her used pad in her pocket, or not change her pad all day.

Priyanka asked them whether they had spoken to their family or teachers about this, they shook their heads. Priyanka encouraged them to speak up and advocate for their menstrual hygiene needs.

When she visited the school the following week, Kalki explained that students had been having conversations with their teachers about their menstrual hygiene needs and showed Priyanka a letter they had written to the principal asking for a better WASH facility in the school.

The principal agreed to implement the changes over the upcoming holiday break and thanked Priyanka for drawing attention to how the school could create a more supportive environment for menstruators, furthermore enabling their students to take accountability for their menstrual health and enact change.

Sukhibhava Foundation is a tax-exempt charitable trust registered in Bengaluru, India. Reg. No. MLS-4-00014-2016-18.
Gramin Vikas Samiti is a registered society with the Registrar, Firm & Societies Chandigarh, India. Reg. No. HR-018-2012-00121.
Uninhibited Australia Ltd is a registered company under the Corporations Act 2001 in Victoria, Australia. Australian Company Number (ACN) 647 986 365.